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WebApple’s brand personality. Progressive. Apple can be characterized as progressive. It wants to surprise the user and tickle its sense for imagination and beauty. Precise. Energetic. … WebJul 15, 2024 · The brand essence forms the personality of the brand. It helps the customers assign a human-like trait to the brand, which helps them identify it using just an emotion. Besides this, it is also important for – ... Apple – Think Different. Apple’s brand essence is simplicity. The company thinks differently to make the life of their ... maple house dublin simon community
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